Urban
accomodation project, london - united kingdom
The promoters of a new real estate venture in London sought Rooftemp’s
consulting skills for the initial development of their highly innovative
concept: the creation of a unique and appealing short-term form of urban
accommodation for the young international business traveler. The aim
was to propose an affordable hybrid between a hotel room and an office
by integrating a functional design with advanced technology communication.
Rooftemp
put in place and managed a core project concept team, produced a feasibility
study and a financial model for the business, completed a market research,
created a preliminary project memorandum, and approached potential financial
investors.
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